专业介绍
BA (Hons) Entrepreneurship with Marketing
The programme is delivered in partnership with London South Bank University (UK). Graduates receive two degrees: a state-recognised Uzbek diploma and a British degree from London South Bank University. It combines entrepreneurship with modern marketing. Alongside creating and managing a business, students study consumer behaviour, brand building and digital marketing. They also learn marketing research and sales strategy. In practical sessions, students develop marketing campaigns for real companies and grow their own brands. Graduates can launch their own brands. They can also work as marketing managers, brand managers or digital marketing specialists. Marketing agencies and corporate sales teams are further career paths open to them.
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